Create Membership to replace insurance

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Notes:

  • use familiar structure
  • charge monthly fee and give maintenance services for free as part of membership
  • discounts given on advanced services (i.e. 20% all advanced services)
  • Individual & Family plans
  • Demonstrate hypothetical savings (if you did this many visits without it or even with insurance, it would cost MORE!)

Advantages:

  • anchors the patient to your practice
  • creates a recurring revenue stream
  • encourages patient¬†visits (I'm paying for it, may as well use it!)